Senior Digital Marketing Strategist with 15+ years scaling brands across SEO, paid media, and content strategy. Based in Karachi — working globally.
Independent consulting across SEO, paid media, and content for global brands.
Led 12-person team managing $2M+ ad spend across Google, Meta, and LinkedIn.
Scaled organic traffic 400% and reduced CPA by 55% through integrated campaigns.
Built foundational SEO expertise across e-commerce, SaaS, and media verticals.
Started career in data-driven marketing and PPC campaign management.
Every campaign starts with a clear understanding of business goals — not just marketing metrics.
Decisions backed by data, not gut feeling. Attribution, testing, and iteration are non-negotiable.
Quick wins matter, but I build systems that compound — so your brand grows year over year.
Traffic without revenue is vanity. Every strategy I build is wired for conversion.
You'll always know exactly what's working, what isn't, and what we're doing about it.
Moving fast matters in digital marketing — but never at the cost of brand integrity.